UND signs seven-year apparel deal with adidas
The UND athletic department announced Monday the signing of its first-ever department-wide apparel deal.
UND and adidas have agreed to an apparel contract, which runs for seven years from next season through the 2024-25 season.
Previously, UND allowed individual programs to make deals on their own to purchase gear.
"This is a new opportunity for all of our teams to have access to the best gear available, provide brand consistency and help connect our fans to our teams at retail. adidas recognizes the growth and potential of our Fighting Hawks teams and were aggressive in pursuit of this partnership."
The contract calls for UND to receive $1.345 million in free product over the seven-year span.
The UND men's hockey program has a one-year exception in that the team's deal with Reebok/CCM has one year remaining.
Rather than cutting that deal short, the hockey program will wear adidas gear one year later than the rest of the UND programs.
The contract deals with team jerseys and shoes. A hockey player doesn't need to use an adidas stick and a softball player doesn't have to swing an adidas bat, for example.
According to UND, adidas is the official uniform, footwear and apparel provider for more than 100 collegiate programs. It also has marketing agreements with the NBA, NFL, MLB, NHL and MLS.
Faison credited Kyle Doperalski, associate athletic director of external operations, for seeing this project through.
Faison also said the timing of the contract made sense with UND President Mark Kennedy's relatively new branding push.
In the past, Faison said fans would approach the department hoping to buy the gear coaches wear on the sideline and that wasn't always available. Now, the items coaches wear will be available in retail.